SEO Costa Rica



by Matt C.:

On Leave
I wanted to let folks know that I’m about to take a few months of leave. When I joined Google, my wife and I agreed that I would work for 4-5 years, and then she’d get to see more of me. I talked about this as recently as last month and as early as 2006. […]
Fun summer book reading suggestions?
Hey everybody, I’m looking for some fun books (mostly fiction) to read this summer. What would you recommend? One book I recently enjoyed was The Martian, a novel about an astronaut stranded on Mars who needs to figure out how to survive and get home with minimal supplies. It was a little heavy on the […]
30 day challenge for June: treadmill desk!
Okay, it’s been a while since I’ve blogged. Let me tell you about the 30 day challenges I’ve been doing and what I learned: - March 2014: I went back to doing no external email, and I learned this one weird, simple trick that helped. In previous “no email” challenges, I relied on sheer force […]
30 day challenge for March: no external email
In January 2014, my 30 day challenge was to limit my social media. That was a productive month. In February 2014, my 30 day challenge was to eat more slowly. I did that by counting to ten between chewing bites of my food. I tend to wolf down my food, which doesn’t give my stomach […]
The decay and fall of guest blogging for SEO
Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy practice, and if you’re doing a lot of guest blogging then you’re hanging out with really bad company. Back in the day, guest […]
Bluetooth garage door opener
Today I made a Bluetooth garage door opener. Now I can open my garage from my Android phone. There’s a short how-to YouTube video from Lou Prado. Lou also made a website btmate.com that has more information, and you can watch an earlier howto video as well. The project itself was pretty simple: - Acquire […]
I’m matching funds for cancer research!
I’ll keep it short: this week when you donate for cancer research, I’ll match your donation (up to a limit of $5000 total for all donations). We’ve already raised almost $8,000 dollars to help stop cancer, but I’d love to get to $10,000 or even higher. If anyone has ever wanted to take money out […]
30 day challenge update: stretching!
I like to set myself different challenges every 30 days. In October 2013, I tried to eat better and exercise more. I did alright on that, but without a specific daily goal, I had a hard time deciding how well I did. I mostly got back into the habit of exercising daily, so that was […]
What would you like to see from Webmaster Tools in 2014?
A few years ago, I asked on my blog what people would like from Google’s free webmaster tools. It’s pretty cool to re-read that post now, because we’ve delivered on a lot of peoples’ requests. At this point, our webmaster console will alert you to manual webspam actions that will directly affect your site. We’ve […]
On vacation the rest of November 2013
For the folks that don’t know, I’ve been out for a couple weeks and I’ll be on vacation the rest of November. If you’ve tried to contact me recently and haven’t heard back, that’s probably the reason. Added: if you enjoy watching our webmaster videos, you can follow @googlewmc to hear as soon as we […]
Google Drops Authorship From Search Results
Google’s John Mueller says Google will stop showing authorship in its search results because "this information isn’t as useful to our users as we’d hoped."
Bing Waxes Lyrical on Spam Detection and Filtering
A post on the Bing blog explores the inner workings of Web spam, what it looks like, what Bing is doing about it, and why it's not always easy to determine intent.
Star Ratings of a Different Color: Google Testing New Formats
Google is reportedly testing additional colors for the stars in its ratings for companies and local businesses.
14 Ultimate Link-Building Guidelines to Keep Safe in 2014
How do you know what link-building is safe in 2014? Is there such a thing? That’s a question most SEOs, marketers, and business owners have been trying to answer since Google Penguin first hit in April 2012.
The PPC Search Network Campaign Launch Checklist
Even the most diligent PPC managers can let things fall through the cracks. Here are few checklists to use to ensure that your PPC search network campaigns go off without a hitch.
DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite
The Google subsidiary says it has added adaptive Shopping campaigns, bid optimization for Shopping campaigns, and purchase detail reports to make reporting and optimization easier.
Yahoo, Bing Flirt With New Search Interfaces
Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the search results box.
The Art of 6 Simple Questions
How often do you run into a road block when creating killer content? What do you do to keep your blog, video, social streams, presentations, and more fresh and engaging?
Choosing Your Agency: It’s About the Team
There are a lot of parallels between the digital marketing world and the elementary schoolyard days. Here's a look at how you should select your team.
Move Over Google Knowledge Graph, Here Comes Knowledge Vault
Google has been talking about the Knowledge Vault, an upgraded Knowledge Graph that touts "automatic knowledge base construction" and doesn't rely on community-curated databases.
2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search
A recent report by The Interactive Advertising Bureau and IHS show mobile ad revenue nearly doubled in 2013 from 2012, with mobile search ads growing globally.
Hack or Glitch? Google Image Search Only Displays Car Crash
On August 26, Google Image Search users were shown images of a Russian car crash rather than results related to the actual search terms they used.
Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now
When dealing with Panda attacks, it’s extremely important to understand user engagement from both a desktop and mobile standpoint. Webmasters need to understand both the percentage of mobile users hitting their sites and how happy those users are. That
Bing, Following Google, Will Test Close Variants in Exact Match
Bing says it will test the inclusion of close variants in exact match for a portion of queries, which some say helps pave the way for a future with keywordless search.
The NSA Has a Hush-Hush Google-Like Search Engine
The search tool, ICREACH, is reportedly capable of handling 2 to 5 billion new records every day, including email, phone call, fax, Internet, and text message metadata.
Bing Releases Image Search Widget
Bing has provided access to the code necessary to display its search result images on websites.
Why We Need Control in PPC
Modifiers are the answer to many PPC issues. Rather than taking control away from advertisers, modifiers would give marketers the control we need.
Tennis Great Althea Gibson Honored in Google Doodle
Gibson was the first black player to compete in the tournament now known as the U.S. Open. The USTA has called her 1950 appearance the "No. 1 moment in black tennis history."
Bing Maps Adds Streetside and 3D View for More Than 100 Cities
Bing has announced a large maps update, including so-called Streetside imagery and additional 3-D cities on the Bing Maps Preview app.
The Penguin 3.0 Rollout Will Bring Tears to Your Eyes
A look at what to expect from the Google Penguin 3.0 rollout and how it's likely to affect search marketing best practices.